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AUTHOR NAME

Ron Jabal

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Power Play

Power Without Discipline Is The Real Corruption

Ron Jabal -
Public trust erodes when allegations are made without proof and withdrawn without consequence.
Power Play

When Influence Meets The State: The James Deakin–LTO Brouhaha

Ron Jabal -
A viral dispute can expose deeper cracks in how agencies handle accountability.
Brand Review

When Coffee Became Retail’s Quietest And Strongest Story

Ron Jabal -
Coffee is no longer a side feature in retail. It has become a tool that shapes how long customers stay, how they feel, and how naturally buying happens.
Power Play

Impeachment Nation: How Threat Politics Is Further Weakening The Philippines

Ron Jabal -
Impeachment has shifted from a last resort to background noise, shaping governance through threat and delay rather than decisive constitutional action.
Power Play

Animal Farm, Philippine Edition

Ron Jabal -
Revisiting Animal Farm frames Philippine politics as a cycle where promises of reform repeat, while power quietly remains with the same structures.
Brand Review

When Brand Storytelling Earns Its Altitude: The Case of Cebu Pacific’s Where Dreams Fly Video Series

Ron Jabal -
Cebu Pacific’s Where Dreams Fly shows how aviation storytelling works best when it stays grounded, treating flying as quiet infrastructure that supports real lives rather than spectacle or noise.
Power Play

Tourism Without Urgency

Ron Jabal -
Philippine tourism is not recovering; it is falling behind as neighbors move faster on access, pricing, and planning while local policy debates remain stuck on slogans and surface-level branding.
Brand Review

PAL’s Safety Video: When Creativity Gets It Right

Ron Jabal -
PAL’s latest safety video shows that creative storytelling can capture attention without compromising clarity, trust, or responsibility.
Power Play

Year-End Reckoning: The Republic In Recoil

Ron Jabal -
As 2025 closes, Philippine politics is defined less by reforms than by exposure, with President Ferdinand Marcos Jr. losing credibility while Vice President Sara Duterte gains strength as a symbol of public frustration.
Power Play

When Brands Cross The Line At Christmas

Ron Jabal -
The muted discomfort around Jollibee’s Christmas presence on Viber underscores a simple truth in digital marketing even trusted brands must earn their place in private spaces.
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