PAGEONE, the most-awarded public relations agency in the Philippines, launches its latest movement “#ThisIsMe: Shaping Your Definition Of Success By Pursuing Your Passion,” on September 19. In collaboration with BrandPlay, Inc., this initiative seeks to celebrate those who have pursued their passions, broken free from societal expectations and inspired others to shape their unique definitions of success.

In a society where predefined notions of success often overshadow individual aspirations, PAGEONE President Vonj Tingson expressed the agency’s commitment to liberation and self-discovery saying, “With ‘#ThisIsMe,’ we are on a mission to empower individuals to celebrate their authentic selves and define success based on their passions, not societal expectations. We want to break the chains of conformity and inspire people to pursue their unique paths to fulfillment.”

BrandPlay, Inc. Managing Director John Frederick Cruz also shared his enthusiasm for the collaboration saying, “BrandPlay is excited to join PAGEONE in this empowering movement. We believe that everyone has a story worth telling, and through #ThisIsMe, we hope to inspire countless others to embark on their paths and redefine success as a personal and fulfilling pursuit, rather than a one-size-fits-all concept.”

“#ThisIsMe” is specifically crafted to liberate individuals from societal norms and expectations that may hinder personal growth. The campaign aims to celebrate those who have defied conventional paths and found success on their terms. The target participants include individuals who have achieved success in their chosen fields or businesses, showcasing a variety of narratives that highlight the richness of diverse journeys.

Through collaboration with BrandPlay, PAGEONE strives to amplify the impact of “#ThisIsMe,” recognizing that success is a deeply personal and diverse concept. The campaign encourages individuals to share their stories, embrace authenticity, and inspire others to pursue their passions, ultimately shaping their definitions of success. To explore these inspiring narratives and contribute to the movement, please visit https://pageone.ph/ and follow PAGEONE at https://www.facebook.com/PAGEONE.ph.